On Forms

The Problem

On Forms, a notary firm and immigration form preparation service, faced the challenge of establishing a strong brand identity that resonated with their audience.

Without a distinctive brand image, they risked blending into the competitive market and failing to convey their unique services effectively.

Additionally, they needed branding that could connect emotionally with their clients and convey a sense of trust and reliability.

The Solution

Our approach to On Forms’ branding was comprehensive and strategic. We immersed ourselves in understanding their services and target audience to create a visual identity that was both modern and meaningful. We designed a logo using two shades of green, symbolizing hope and growth, with fonts that conveyed a sense of forward movement.

The main logo featured a green line forming a paper-like shape, with a green pen on top, symbolizing active writing and legal documentation. This logo not only represented On Forms’ services but also connected with their audience on a deeper level.

The branding was applied across their stationery, digital platforms, and social media, creating a cohesive and impactful brand image that set them apart in the market.